Sales Analysis: Nike KD 7 “Good Apples” - Was The Profit Rotten?

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The Nike KD 7 silhouette has released in plenty of color ways since its initial release and to this day, the sneaker is still gearing up for more combinations. Back in October 2014, a colorway known as Good Apples released, sporting a combination of Black / Red / Green that was slightly reminiscent of a particular Kanye West shoe. The shoe went on to release at a retail price of $140 on October 4th and sat on shelves for a while but eventually sold out. We take a look at the Nike KD 7 “Good Apples” and analyze how much the sneaker has been worth over the past two months.

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Avg Price: $177.20

It’s been just over three months since the Nike KD 7 “Good Apples” released and the sneaker has hovered slightly above its initial retail price in the marketplace. If you were interested in a pair of these Kevin Durant kicks, you would most likely be able to locate a pair online for an average price of $177.20. Resellers have been making a very small profit with this sneaker, but if you factor in the initial purchase and tax as well as shipping out and paying marketplace fees, it just might be breaking even.

October 17th, 2014 - January 14th, 2015

Total Sales $15,417
Total Listings 119
Successful Listings 61
Total Bids 232
Items Offered 280
Items Sold 87
Bids per Listing 1.95
Sell-Through 51.26%
Sellers per Day 1

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Three months later, the Nike KD 7 “Good Apples” still floats around on the marketplaces in deadstock condition with a little over a hundred pairs listed over the past three months. Out of 119 listings, 61 have been successful and the average end price of $177 shows that resellers will do what they can just to get rid of the sneaker. At $27 over retail price, the colorway does not provide much more value than it did when it released in October 2014 and the loss in fees and shipping makes this a bad buy if you tried to resell. Let us know if you believe the Nike KD 7 “Good Apples” deserved its flop and stay tuned to ShoeFAX for the latest sales analysis of your favorite kicks.